Building your sales revenues is one of the critical keys to your future business success.
Most businesses need to have a solid, predictable, managed and highly developed sales process and a competent team that is completely aligned and integrated into the other operational aspects of the business is an integral part of growth and profitability.
We know for many businesses that 80% of sales will come from 20% of your clients – 80% of your sales will come from 20% of your products or services – 20% of your sales effort will be spent on the 80% of clients that deliver 20% of your sales!
In addition, many businesses suffer from: -
1. falling or stagnant sales revenues
2. competitive price pressures
3. a race to the bottom on price
4. poor service levels as a result
5. weak customer retention and customer churn
6. inability to attract new customers
At ACT Business Consultants we guide our clients to improve every aspect of their sales function – how do we do this: -
· Review the current sales process to determine if it is delivering optimal performance
· How to build the right “client persona” for your business
· How to identify and engage with these new prospect clients
· Get more from your existing clients
· Build more referrals from existing clients
· Align the 80/20 rule in your favour for your competitive advantage
· Optimise prospect and client acquisition strategy
· Define and implement a consistent sales process
· Improve customer experience to cement customer loyalty
· Improve prospect to client conversion rates
· Build the number of SQL’s (Sales Qualified Leads)
· Improve opportunity qualification and alignment
· Build high converting and personalised product/service proposals
· Strengthen objection handling and negotiation skills
· Implement highly focused closing techniques
· Develop a bespoke pricing matrix to manage costs, margins, and net profit
By having a truly professional sales function that is aligned to other operational aspects of the business sales revenues will rise, client satisfaction will increase, and client retention and referrals will escalate your business performance.
As Stephen R Covey suggests when planning your sales function start with the end in mind and work backwards to your current position.
If you would like some assistance to do this, then a call into ACT Business Consultants is a great place to start – 2 initial free-of-charge meetings with a business consultant will help you to determine the next steps toward your objectives and how to get there with confidence.
www.actbusinessconsultants.co.uk – info@actbusinessconsultants.co.uk – 01235 886222